The “McBaby” Ad Spoof is a fun way of expressing the negative consequences of fast foods such as McDonalds. McDonalds has a large part of its advertising to very young kids who absolutely crave the “Happy Meals.” The “Happy Meals” are advertised to this generation on TV networks designed for this age group. The “Happy Meal” advertising also changes with time and incorporates toys from the latest movies and TV shows to lure in this young audience.
“Happy Meal” advertisements never show fat “McBaby’s” like the one shown in the Ad Spoof. Not only does this baby look fat but he looks unhappy too. This is something undesirable and McDonalds does a good job in its advertisement to hide the truth from viewers. There are a number of health problems associated with junk food such as heart attacks, cholesterol, diabetes and possibly cancer. McDonald chooses to avoid the reality and focus only on this “fantasy world” sold to a very vulnerable young and audience.
This ad also suggests that parents should choose to feed their babies other foods besides fast foods, otherwise they will get a “McBaby.” However, I think that it is unfair for parents to have to clean up the media’s mess. The media should not even be advertising junk food to young kids. This is obviously having an effect on kids physically, as shown by the “McBaby,” but I’m sure that the psychological consequences are also substantial.
hahahah!!! It's so true! It seems like the spoof advertisement says "Please eat me! I'm cute!" McDonalds tends to focus on a younger audience because they are an easy target to influence. By flashing toys and a "oh so healthy" kids meal with yogurt or some bag with apples, it conceals the consequences of eating too much of the meal.
ReplyDeleteAlmost all advertisements attempt to persuade a young audience since if they can get them hooked at an early age, they will be a costumer for much longer.
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